Formulate a behavioural statement using the following template:
How we might a specific target group in a specific context help to achieve their job-to-be-done with the following specific behaviour by removing or replacing comforts or anxieties.
For example:
How might we help working parents (target group) give the exemplary behaviour to their kids (JBTD) by exercising 20 minutes three times a week (specific behaviour) in such a way it won't be another activity to their to-do list (anxiety)?